KPMG survey: no insurer has rebuilt distribution or underwriting around AI

44% of respondents put their company in the top quartile for AI, yet 11% said their data and governance can support use beyond pilots.

KPMG's report, Unlocking AI value in insurance, found that 44% of respondents rated their organization in the top quartile for AI transformation and none said they were significantly behind. No organization had fully redesigned sales and distribution or underwriting around AI, and 3% had fully redesigned policy servicing and claims. 92% use AI mainly for productivity and cost, and 11% said they have the data and governance needed to scale beyond pilots. Sample size not disclosed in the report as covered.

The source's own statement, as linked above. Nothing beyond it has been independently checked by us.

These are self-ratings by respondents, not measured results. The report's country mix and the share of US insurers are not stated in the coverage.

Expect submissions, quoting, servicing and claims at most carriers to stay largely manual on your side of the relationship for now. A carrier's AI announcement is more likely a cost-saving project inside the company than a change to how it works with your agency.

• When a carrier markets an AI rollout, ask which step of your submission or claim it actually touches

Applied Systems builds AI into Epic to read dec pages and route submissions